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Week 1 – Introduction to After effects and Basic Transformations

The moving image and basic animations

This week, we were introduced to basic transitions in After Effects CS6. I had used the software before and I had a basic knowledge of how to make things animate (very basic). Once at my previous workplace, which was a web design company, they needed to make a informative video about the company, kind of like a corporate presentation. I took this on having never used After Effects and learned to use it on the fly. This is what I came up with :

but that was a long time ago. I was following a Style which I now know to be called : Kinectic Typography. The best uses of these I seem to notice are in some Movie credits / title sequences.


the other guys (how a ponzi scheme works)

It is also an eyecatching way to represent information and create awareness such as in the case of this beautifully executed example

btw the video that got me hooked on this style was Jess3 ‘s state of the internet :

as you can see it is all about the timing, and subtle effects used in the transitions of text, how it appears, how it disappears and how it moves on screen. It is very important that (if there is any) the narration meets the words transitions in timing and pacing. When there is no narration present, the text transitions at a readable pace.

Tutorial Work in Week 1 :

Starting this weeks tutorial, It was required to produce a 5 second short animation sequence for text and images. the result which you see below :

 

Tutorial for Kinetic Typography in After Effects

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